About the Book
“This will become the go-to resource for intranet projects” – Robert Mills
Create content that makes it faster for people to find what they need on the intranet than from a colleague. Learn user-centred design as you progress through this practical, stage by stage guide.
Generally, people want information about a specific thing, fast, when they visit an intranet. They need it in as little time as possible, so they can get to a meeting, or enjoy their lunch break.
This book outlines processes that put into practice these 3 essential principles for user-centred intranet content:
1. Content reflects a staff need for it.
2. Information is easy to find.
3. Style, tone and language is optimised for users with little time to read and absorb content.
Lizzie Bruce pours her experience of designing intranet content around staff needs for UK government into 100 pages of advice and techniques for creating usable, readable content.
Includes: list of universal intranet tasks, glossary of user-centred design terms, project “shopping list”, timeline planner, tips for stakeholder buy-in, and links to case studies and blogs.
Every organisation planning an intranet redesign needs this book.
Lizzie Bruce is a freelance content strategist and user-centred design advisor, who’s been improving digital content usability since 2003. Firmly committed to user-centred, accessible and inclusive design, she’s brought her skills to a wide range of sectors: public to property, legal to leisure, art to eco, and finance to fashion. Her clients have included local and central UK government, the Money Advice Service, RNIB, British Red Cross, YoungMinds, Great Western Railway and University of Cambridge, plus smaller arts, circular economy and wellbeing organisations. Lizzie led Content Design London’s award-winning Readability Guidelines project, co-authoring the accompanying 2019 handbook, and is a regular contributor to the GatherContent blog. She’s spoken and given workshops on content at conferences and meet ups in Brighton, Budapest, Canberra, London, Melbourne, Sydney and Tokyo.